NVIDIA GTX 780 Brings “Ultra-End” Performance to the High-End

Posted by Jim Tanous on May 23, 2013
GTX 780

NVIDIA today released its latest GPU, the 3GB GeForce GTX 780, a card based on the GTX Titan’s GK110 with slightly reduced performance and significantly reduced cost.

The GTX 780 features 2,304 CUDA cores operating at a base clock of 863 MHz and a boost clock of 900 MHz. The 3GB of memory is clocked at 6008 MHz and the card has a total of 288.4 GB/s memory bandwidth and can push 165.7 GT/s. With a TDP of 250 Watts, the card can also fit nicely into most system configurations.

GTX 780

Although its performance lags behind the $1,000 Titan, the 780 offers some key advantages over its high-end predecessor, the GTX 680. The newest card features 50 percent more CUDA cores, 50 percent larger memory bus, and 50 percent more texture units.

In terms of performance, initial benchmarking shows significantly improved frame rates over the GTX 680 and AMD Radeon HD 7970. Even in a dual-card SLI configuration, the 780 has low frame variance, meaning that gameplay will be smooth and stutter-free.

GTX 780

Synthetic benchmarks, including 3DMark and Unigine Heaven, show the 780 firmly in second place only to the more expensive Titan. The card is also nearly as quiet as the Titan, and noticeably quieter than the 680 and 7970 under load.

NVIDIA also announced a new gameplay sharing feature alongside the GTX 780: ShadowPlay. Soon to be released in an update to the company’s GeForce Experience software, ShadowPlay uses the GPU’s hardware-based H.264 encoder to record high quality video of gameplay sessions for later sharing with friends and clans. The software will feature a user-configurable buffer of up to 20 minutes, meaning that gamers can still record memorable moments without having to predict them.

Overall, the GTX 780 looks promising, but pricing may be a concern for some potential buyers. At a list price of $649, the 780 is $200 more than the 7970 and $210 more than the 680. Consumers will have to decide if the extra cost is justified by the performance increases, which range between 2 and 23 percent depending on application.

Still, the future is bright for GK110, and customers looking for single GPU horsepower, reduced power consumption, heat, and noise, and the latest GPU architecture might find the GTX 780 an attractive alternative to the $1,000 GTX Titan.

The card is currently in stock at retailers such as Newegg and will be in stock shortly at Amazon.

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