Every social media app has something specific working for them. On Twitter, it’s all about being witty and quick on the comebacks. Instagram is where you present your life with some staging or backdrop. Snapchat is all about capturing the moment. But Tik Tok is more than a social media platform. It’s a young entertainer’s paradise.
The growth of Tik Tok has been massive. It’s been downloaded over 1.2 billion times. And young people flock to it. There’s something free, innocent and uninhibited about it. The most famous people on Tik Tok have dozens of millions of followers. But who is the Tik Tok queen and what makes someone so special?
All Hail the Queen
It’s kind of an unbelievable fact, but the most followed person on Tik Tok is a 17-year old girl by the name of Loren Gray (@lorengray). The current count of her followers is 36.9 million followers. This number might not seem that impressive compared to Ariana Grande’s 170 million followers on Instagram. But you have to take everything into account.
First off, Loren Gray made her fame on Tik Tok alone, and graduated to other venues from there. She’s so young and so successful, it hardly seems like it’s possible. She used to host her own show on Snapchat called “Glow Up” and has even been nominated for a Teen Choice and People’s Choice Award. That’s no small feat.
One of the things that makes Lauren so popular, the “Tik Tok queen” is that she’s a singer too. Recently, she released a single by the title “Can’t do It”, which has garnered 1.4 million views since June 2019. It’s a professionally made video, that’s certain to help her launch her singing career in the future. Now, is she everyone’s Tik Tok queen? Who’s to say? There are some potential pretenders to the throne.
With “only” 30 million followers under her belt, a girl who calls herself Baby Ariel is the second most followed person on Tik Tok. Her real name is Ariel Martin and she’s 18 years old. Her Tik Tok fame has led her to work for Disney Channel and Nickelodeon. Just like Loren Gray, her Tik Tok feed is filled with lip-syncing and choreographed videos. There’s also a lot of comedy in the form of sketches.
All good things come in threes. And when it comes to Tik Tok, it’s dominated by young women who are very good at promoting themselves. With 23.2 million followers, 20-year old Kristen Hancher is the third most followed queen of Tik Tok. One of her trademarks is colorful wigs that she changes often. She dances, lip-syncs, and does her make up. All three of the girls have verified accounts and have another thing in common. They don’t follow that many people.
How Do you Become Tik Tok Famous?
Young people have fallen in love with Tik Tok. It’s a safe and fun space for them. Someone above the age of 30 might not understand what the big deal about lip-synching and some dance moves. But it’s clear that there’s more to it than that. All social media has certain rules of engagement that will bring you more followers. What about Tik Tok?
Tik Tok savvy kids will tell you right away – you have to find your thing. Something that you’re going to dedicate time and effort to do. It might file that under “duh” category, but it’s not all that simple. If you’re all over the place with what you’re trying to do, it might end up costing you followers. So, pick one theme, and stick to it.
Hashtags are very important on Tik Tok. And you’d be well advised to use them as much as you can. Utilize them in a way that will stimulate the Tik Tok algorithm and make it easier for people to find you. At first, this might seem like a waste of time, but pretty soon people figure out which hashtags bring the most traffic to their profile.
This is something that makes Tik Tok different from most social media platforms. It’s all about those 15-second videos and what you can do with them. On Tik Tok it’s all about going viral. If your video trends for a while, it could lead to more views and greater success.
Essentially, to be successful on any social media, Tik Tok included, you can’t be shy about promoting yourself. It’s okay to advertise yourself when you post videos. Tik Tok lets you list your other social media accounts like Instagram and YouTube to encourage people to go check them out.
The Reign of Tik Tok
At the moment, it’s hard to overstate the popularity of Tik Tok. It kind of feels like it came out of nowhere. Maybe because it’s the only app in the top five that isn’t from the US. Or maybe it’s because it’s where all the young people are at.
Currently, the queen’s crown of Tik Tok belongs to Ms. Loren Gray. But who’s to say for how long? One thing’s for sure, all that is quite impressive for someone so young.
Who do you think is the queen of Tik Tok? Let us know in the comments section below.