Vivid Seats vs. StubHub – Which Ticket Buying Platform is Better?


The secondary ticket market is huge and growing all the time. Fed up with limited slots and inflated prices at the main ticket outlets, a few entrepreneurs have created alternatives for the people. A place to get those hard to acquire tickets or a place to sell tickets you no longer need. Two prime contenders in this secondary market are Vivid Seats and StubHub.

Both Vivid Seats and StubHub offer tickets for a huge variety of events from sports to concerts, theaters to festivals and pretty much everything in-between. Both sites have been around for 15 years or so and offer seats in places many primary ticket websites do not.


Vivid Seats

Vivid Seats was launched in 2001 and has a very mature website. It is easy to use, has a powerful search function and can sort by ticket, region, date or artist. Availability is excellent as the vendor sells a huge range of tickets across all areas of a given venue. You will have access to prime seats or not so good seating, much is down to availability, the venue and who is selling what.

Price is, of course, a primary concern with any ticket vendor and this is where Vivid Seats comes into its own. Compared to its rivals, Vivid Seats usually undercuts by a decent amount. Even though the price you see isn’t actually the price you pay, once you add the fees, costs are still below StubHub in many instances.

Vivid Seats also has very good customer service. There are many comments on its own and independent feedback sites citing great service, including a courtesy call informing ticket holders of a venue or time change and guarantees in case of fake tickets. Invaluable.



StubHub is owned by eBay and was launched in 2000. It also has a nice website with all the bells and whistles you would expect. StubHub ignores design for data, so while the website doesn’t look as appealing as Vivid Seats, it is easier to find what you’re looking for. Sorting by date also helps. StubHub also has an app, which is nice if you like that kind of thing.

Vivid Seats does undercut StubHub in terms of general pricing but unlike its competitor, the price you see on StubHub is the price you pay. All quotes contain the fees, so you have a much better idea of the true cost of your tickets.

StubHub does have customer service but is nowhere near as highly recommended as Vivid Seats. However, you still get guaranteed against fake tickets and StubHub will help you get the genuine article for your show of choice if at all possible to make sure you don’t miss the show.

Both Vivid Seats and StubHub get the important things right. They offer a huge range of genuine tickets at decent prices. They both have a good website where you can find what you’re looking for quite quickly. They both have an app for finding tickets on the move too, which is an advantage.

Both vendors offer good customer service and both will guarantee you against fake tickets. Both will also try to find you genuine tickets for the show so you don’t miss it. In this head to head between Vivid Seats and StubHub, there can be only one winner. You, the consumer.

Posted by Jamie on September 13, 2016

3 thoughts on “Vivid Seats vs. StubHub – Which Ticket Buying Platform is Better?”


December 17, 2016 at 3:04 pm

NO RETURN POLICY AT VIVID! Will only use Stubhub from now on



January 18, 2017 at 11:02 am

Stubhub has the same policy


Ruth Moffatt

January 18, 2017 at 9:54 am

I had a horrible experience with Vivid. I bought tickets for a Broadway show on their website about 4 hours before show time. After waiting over two hours for the seller to “process” my order I was contacted by Nick M at Vivid & advised that the tickets I bought were purchased by someone else. When I asked how this could be possible, he explained that someone else hit the “buy” button before I did. Eventually he then explained that they were purchased on another secondary website. So, when I complained that I was held hostage for over two hours for tickets that were not delivered he said it wasn’t their problem I waited until the last minute to buy tickets. Horrible service; horrible attitude; horrible (non) delivery. I’m sticking with StubHub from now on.


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