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Best Video Converters

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Best Video Converters

Video converters have been around for decades but have become increasingly popular in recent years. It’s unsurprising, given the role videos play in social media platforms alone. But what does a video converter do exactly?

As the name implies, they effortlessly change one video file format into another, making it easier for anyone to view or send the video file. It doesn’t matter if you’re a professional in a movie studio or someone who enjoys editing their home videos; in these instances, converters come in handy.

Having the right kind of video converter will allow you to play your videos on any device you want. In this article, we’ll take a closer look at some of the best video converters on the market. We’ll talk about what they offer in terms of features, usability, and price.

01 Wonderfox HD Video Converter Factory Pro

Right of the bat, we have an all-in-one solution for all things related to video production. However, this Wonderfox product is a video editor, first and foremost. It supports more than 500 video formats, which is nothing short of impressive. It’s also one of the fastest video converters on the market with its Rapid Video Encoding Technology. Compared to standard video converters, it’s often 50 times faster.

Here’s something else we really appreciate about the Wonderfox HD video converter – it offers lossless quality output. If you’re looking for a video converter that can do 1:1 output quality, and even when it’s for smaller file sizes, then this might be the right software for you.

Another reason to consider this video converter instead of others is its simple and user-friendly interface. The layout and features won’t deter people who are new to this type of software. Everything is neatly laid out and easy to understand. But more experienced users might find the lack of fancy features disappointing at first. However, they will likely change their minds when they realize how fast they could get the job done.

Other notable Wonderfox features include video editing, video downloading, encoding, and recording. In terms of affordability, you get for a reasonable price. The fully listed price is $39.95, but they offer frequent discounts, and you can occasionally get this video converter for $29.95 for a one-year subscription. You also have the option of getting a lifetime license for one PC.


  • One of the fastest video converters
  • Excellent output quality
  • Supports 500+ video formats
  • Unregistered free trial available


  • Not available for macOS
  • Slower UHD videos conversion
Wonderfox HD Video Converter Factory Pro

02 Movavi Video Converter

Movavi is a household name in the world of video manipulation. Due to the easy-to-use interface, it’s an ideal video converter for beginners and intermediate users, but likely the pros will find it useful too. Movavi can convert all kinds of video formats. In fact, it supports over 180 video formats and provides profiles for over 200 devices.

The file merging feature is particularly great because it merges videos with zero loss of quality. Another reason users flock to Movavi is that it’s available across all types of operating systems. You can download it on your Windows PC or Mac, and it’s even compatible with Android, Amazon Kindle, iOS, Xbox, and much more. You can use Movavi to convert SD videos to HD without losing the quality.

It allows you to download videos from YouTube, Facebook, and other platforms. You can even choose the quality level before you download. For users who still require DVD burning features, Movavi has them covered. Though they’re relatively basic, the video editing features exist with only brightness, hue, saturation, and contrast controls available on the menu. Also, Movavi supports batch conversion, so you can simultaneously convert multiple files. This is essential for those who spend a lot of time converting and editing videos daily. Price-wise, Movavi is a mid-range solution. You can get a one-year subscription for $39.95 or get a lifetime license for one device for $49.95. The latter is their best-seller product.


  • Fast and reliable converter
  • Great choice of codec
  • Suitable for beginners and pros
  • Excellent customer service


  • Can’t convert 2D to 3D
  • Free trials have a watermark
Movavi Video Converter

03 VideoProc Media Converter

VideoProc is another versatile software as it provides all-in-one service in the same package. While it’s often brought up in the context of video editing and video processing, VideoProc has genuinely excellent video conversion features as well.

Let’s get into the details. It supports over 350 input codecs and even more output formats. We especially like it because it can flawlessly deliver 4K conversion and even complicated transcoding. You can even use it for batch transcoding. In terms of interface, VideoProc keeps things simple. You do have multiple conversion profiles, though. There’s the General Profile, Music Profile, Web Video Profile, and the cherry on top is the HD Video Profile. Plus, if you want to burn DVDs, you can access the DVD profile and create a video that’s compatible with your DVD player.

Here’s another fantastic feature from VideoProc – downscaling and upscaling. You can upscale, for example, a 720p video to 1080p effortlessly or 4K to UHD. There won’t be any blurs to worry about. Similarly, you can downscale a 4K video to 1080p if you want to play it on an older device.

What about video compression? VideoProc has excellent video compression capabilities. You can compress a video down to 90% of its original size with zero loss in quality. When it comes to quality, though, you do have controls that will allow you to finetune the video you just converted. The price is $29.95 per year.


  • Batch transcoding
  • Multiple profiles
  • Upscale and downscale feature
  • The excellent video compression feature


  • No free version
  • Minor performance lags
VideoProc Media Converter

04 Wondershare UniConverter

What makes a video converter great? It needs to be able to support videos into any file format and needs to do it fast. The good news is that Wondershare Video Converter fits the bill perfectly. This is a powerful and versatile solution for both personal and professional use. Also, it’s both a video and audio converter.

Other features include video editing, downloading, screen recording, and even a GIF maker. Furthermore, it has DVD ripping capabilities. If you frequently need to convert 2D videos to 3D, this Wondershare delivers. You can also add metadata to any media files, which allows for more efficient retrieval. If you have iTunes, the converted files are easy to sync. And yes, the Wondershare video converter is compatible with both Windows and macOS operating systems.

Users who need a tool to remove Digital Right Management (DRM) from videos can also rely on this software. As for the interface, it looks sleek and well organized. Settings are all intuitive and easy to find and adjust.

Another great thing about this video converter is that you can find comprehensive video tutorials once you subscribe to a plan. Customer service is also exceptional. You get a free trial too, and a 30-day money-back guarantee. The annual plan for Wondershare video converter is $39.95, but you also have the option to choose a two-year or a perpetual plan.


  • A plethora of excellent features
  • User-friendly interface
  • 30-day money-back guarantee
  • 2D to 3D conversion


  • Web download somewhat slow
  • Audio functionality not the best
Wondershare UniConverter

05 Leawo Video Converter Ultimate

Leawo is a 5-in-1 media converting software. It supports DVD burning, video and DVD converting, online video download, and can convert 2D movies to 3D. You have the option of working with over 180 video formats, including AVI, MP4, FLV, WAV, MKV, and many more. You also have the option of merging multiple files into a continuous file.

Laewo also has a built-in player and camera. You can snap screenshots while playing media files. This media converter has six different 3D effects, allowing you to get fully immersed in 3D movie creating. You can also add audio subtitle tracks from all sources. Leawo also delivers excellent photo editing options, and you can use it to create slideshows.

Overall, this is a well-designed and easy-to-use media converter. It’s available for Windows and Mac as well. The only downside is the hefty price tag. You can get an annual subscription for $69.95, which is significantly higher than what video converters go for on average. However, many users find that it’s worth the investment, and ultimately that will be up to you.


  • Easy 3D movie creating
  • Fast output
  • Available preview while converting
  • Great for beginners


  • Pricey
  • Some video formats a little blurry
Leawo Video Converter Ultimate

06 Freemake Video Converter

Splurging for video converter software will solve many of your video-related troubles. However, you don’t always have to pay for an excellent video converter. While efficient and well-rounded free video editing software is relatively rare to find, we do present a fantastic option for your consideration. Freemake Video Converter is free software that supports over 500 video formats, which is more than you’d expect.

It can even facilitate file transfer to your mobile devices and other gadgets. Unfortunately, Freemake Video Converter is compatible with only Windows computers. You can use Freemake to convert 4K and HD videos without losing any quality. In terms of editing, options are limited. You can rotate the video, cut it, and join video clips. Output files can be burned to DVD, but you also have the option to upload them directly to your YouTube channel.

You can also use Freemake to embed videos on websites and convert movies with subtitles. It’s fast and easy to download. Since you don’t have to go through the payment process, you’ll be able to start using it in no time. It’s important to point out that even though this is a free video converter, a paid option exists. You can switch to Freemake “Mega Pack” and avoid seeing the company’s logo on your videos and receive several other fun features. Their official website doesn’t list the price, however. You need to request the premium version, and then you’ll be redirected to the payment page.


  • Comprehensive free version
  • Decent conversion speed
  • Supports 500+ video file formats
  • A lightweight software


  • The Freemake watermark embedded in free version
  • Available for Windows only
Freemake Video Converter

07 Online-Convert Video Converter

Online converters are the solution if you need a video converter for a small project and don’t want to spend any money or use any storage on your computer. Although, it should be noted that these tools come with some limitations. That is why we’ve found the best option if the price is your consideration.

The Online-Convert is a web-based video converter and so much more, in fact. It features a minimalist design and ultra-easy-to-use interface. Everything is laid out and straightforward. The video file format options are not many. However, they have all the major formats such as AVI, MP4, MKV, and MOV. All you need to do is select the video file format you want, upload the file, and start the conversion. You can also choose to resize the file, change the frame rate, rotate it if necessary, and cut the video as well.

Unfortunately, you can only upload a file of up to 100MB, which isn’t a lot for a video. However, for a smaller project, this web-based converter will be the perfect solution. It converts files fast, and you can download them directly to your device. You can use it just as easily on your mobile device, too. The Online-Convert tool features other types of conversions as well. You can change file formats for audio files, documents, eBooks, and images.


  • Entirely web-based
  • Very easy to use
  • Available Chrome extension
  • Supports popular video file formats


  • Limited file size upload
  • Not enough file formats supported
Online-Convert Video Converter

08 iDealshare VideoGo Converter

Are you looking for a professional video converter that is super easy to use at the same time? iDealshare VideoGo is a worthy candidate. It’s also not just a video converter because it supports many video editing functions. It supports over 80 input formats and close to 40 output formats. It’s not the most impressive number compared to some video converters, but it makes up for it with speed. It supports seamless batch conversion.

The converted videos preserve 100% of the original quality because they automatically enable the NVIDIA GPU Acceleration technology. The user interface is simple and easy to use, exactly what you want from a video converter. It takes just three steps to complete the conversion. You hit the prominently displayed “Add” button, select one of the video conversion profiles, and click on the big round “Convert” button. Then, all you need to do is wait (not too long), and your video will be ready.

When it comes to video editing, you have everything you might need for amateur projects. You can trim the video, crop it, add subtitles, merge several videos into one, and adjust the video image brightness and contrast. A free version of the video converter is available, but it’s pretty limited. You can convert half of a less than five-minute file in duration or the first five minutes of a longer file. The lifetime license and full features are available for $49.99.


  • Batch conversion feature
  • Speedy conversions
  • Comprehensive editing functions
  • Easy to use


  • Free version insufficient
  • Not enough file formats supported
iDealshare VideoGo Converter

09 Allavsoft Video and Music Downloader

Allavsoft is primarily used for downloading videos and music. But it has a well-developed video conversion function which earned it a spot on this list. The best way to use this software is to download a video from a particular platform, automatically change the file format, and upload it elsewhere. It’s a one-stop-shop for folks who repost videos on social media and want to make them compatible across all devices. It’s also a particularly great video converter if you’re looking for a tool that supports dozens of different languages.

The free version of Allavsoft is available and allows you to download up to five videos and convert them to other file formats. The batch option lets you enter more than one video URL at a time. This video downloader and converter is available for Windows and Mac computers and features numerous input and output file formats.

Other notable functions include screen recording and the ability to create your own videos from a built-in player. You also have the preview option during the conversion process. As mentioned, Allavsoft has a free version, though with significant limitations. The paid version has an annual subscription of $49.99, a mid-range option for video converters.


  • Both video downloader and converter
  • Compatible with many websites
  • Available in many languages
  • Supports 4K


  • No editing feature
  • Not a great free version
Allavsoft Video and Music Downloader

10 NCH Prism Video Converter

NCH Prism is a video converter best suited for small- or medium-sized studios. However, it’s also an excellent option for home studios of any size. There’s nothing fancy about NCH Prism, and that’s exactly what we appreciate about it. It has everything you need for video conversion, and yet it’s not cluttered with unnecessary features and toolbars.

It’s available for Windows and Mac computers. You can use it to quickly convert a high number of videos without even an inkling of lagging or problem of any kind. It supports AVI, MP4, AMV, and all the most popular file formats. You can also use this software for video compression. It allows you to set the desired compression and choose encoder rates.

Finally, you can adjust the size of the output files to your liking. If you choose this video converter, you’ll likely realize it’s all you’ll need. However, you will have to find a little more robust type of software for more ambitious projects. The price tag for NCH Prism is $33.24 for a one-year license.


  • Minimalistic design
  • Excellent video compression function
  • Great value
  • Adds video effects


  • Not enough video formats
  • Not for pro users
NCH Prism Video Converter


Sep 27, 2021

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