Will Netflix Pick Up Happy for Season 3

Okay, Happy seems to have had all the elements of a hit series. It’s based on a famous graphic novel, and it plots the life of a former cop turn hitman, turn vigilante. And there’s a larger-than-life sidekick in the form of a super cute cartoon unicorn. So what went wrong?

The following sections aim to provide the answer and help you guess if Netflix is going to shoot season three. At the time of writing, the first season is available on the platform, and it seems to be doing pretty well. But this is only part of the story.

Ratings, Ratings, Ratings

Happy premiered on Syfy at the end of 2017, and like so many other series, it was off to an excellent start. The first episode was just in time for the holiday season, and it struck a chord with the targeted demographics.

The future of Happy appeared to be promising, but the ratings for the season two paint a different picture. The data shows that the viewership dropped by a staggering 57%, and the plunge is similar for the demographics.

To be exact, season two had an average rating of 0.09 for the targeted demographics, which is the audience between 18 and 49 years of age. In general, a bit more than 280,000 viewers tuned in to watch the episodes as opposed to more than double that number in season one.

But what are the reasons for that?

In Search for the Unicorn

If you’ve seen the second season, it’s evident that very little has changed in terms of the cast, plot, and aesthetics. Like season one, the second plots around a holiday. This time, however, it was Easter as opposed to Christmas.

The drama is equally quirky, and the episodes had been directed and cut to match the comedy/conflict tempo of the season one. Nonetheless, the ratings were disappointing, and Syfy’s production scheduling is the likely culprit.

The channel failed to capitalize on the initial traction of the series. To be exact, they had waited for 14 months before the release of the second season. And the efforts to entice the audiences back were few and far between.

But Syfy isn’t the only one involved. The channel’s sibling UPC was responsible for the production. For comparison, UPC was also behind Deadly Class, a Sony Pictures TV series that got canceled due to poor ratings.

However, series cancellations in this day and age are more like temporary breaks than permanent halts. And UPC and Sony Pictures TV keep shopping around for partners that might turn the shows around.

Light at the End of the Tunnel

At this point, the first season of Happy has a second life on Netflix. According to the network’s ratings and data, the series is the top performer in its category. The views are neck and neck with You, another rebound drama that found its popularity on Netflix. Not only that, but You became a Netflix original in season two.

On the other hand, Happy isn’t there yet, but it’s hitting the right demographics (teens and males). That prompted UPC, which owns the rights for Happy, to shop the series around for partners that are willing to take over the project. Netflix is the logical choice, though it has so far avoided the UPC’s offers to pick up the series. There are even some rumors that Netflix isn’t going to take over despite the UPC’s best efforts. However, there’s no official statement to confirm this.

Is the Future Going to Be Happy?

If you were to search for Happy Season 3 on Google, one of the first hits is the online petition to bring the series back. By the time of completion of this article, more than 10,500 people signed the online petition.

Admittedly, it took eight months to get that many people, but the number signals that there’s a fanbase. From the production perspective, there is little to repair. Maybe bring in a new director to liven things a bit more and proceed from there.

The main challenge is to stay true to the original idea. That is to plot the entire season around one holiday. Since Christmas and Easter were already done, maybe Thanksgiving would be the perfect timing for the next one.

These are all just speculations and assumptions based on the previous seasons. And there is no official confirmation from either UPC or Netflix. Nonetheless, this series has something producers seem to overlook.

The branding and monetization potential of Happy, the unicorn character, is substantial. But this would require entirely different demographics and a few compromises in the story. That said, it’s not impossible.

Sing the Happy Song

Finally, know that Happy stands a good chance of being picked up, either by Netflix or another studio. But when this is going to happen and under what conditions are entirely different questions.

What do you like about Happy? Can you name another combination of quirky companions like Happy and Nick Sax? Give us your two cents in the comments, and share your feelings with the rest of the TJ community.

15 thoughts on “Will Netflix Pick Up Happy for Season 3”

Avatar Althea McNabb says:
I can not get enough of Christopher Meloni’s ass. The show hits a lot of hot topics going on in the past few years. It makes it as light as the hard truth can be and manages to put it around holidays. As demented as the show is, Halloween would be the next season to get into the perverted side of things even better. Although I do not see it happening as Meloni is now doing a spin off of his old show…SVU. I like him in both, but this one shows a side of him us women liked.
Avatar kurt selch says:
Bring on Season 3…”Make T-Day Great Again!”
Avatar GAN says:
Happy is a decent series, and I say that as someone who is picky when it comes to aesthetics. This synopsis/review, however, looks like it was written by a bot. Well, to be honest, I think a bot could have written something that I would have found more interesting. Why so generic? I’m sure you have your reasons. But I’m equally sure that I’d find your reasons equally boring.
Avatar Cowboy Jax says:
This series is innovative and at the same time instantly nostalgic. Look at Supernatural and what a fantastic run they had, not even on a cable access network.

I feel Happy has just tipped the iceberg in it’s story depth and it’s in your face cinematic shock, bottom line we need more of this and we need it now.

Avatar Aaron J Johnson says:
I watched season one and just finished season 2 on netflix. I was disappointed to find out there was no season three. If Netflix won’t pick this up Amazon Prime picked up The Expanse after SciFi canceled it so maybe Amazon Prime could pick it up.
Avatar Freddy farha says:
Love the series. Watched season 1 a few months ago on Netflix. Just finished season 2 today 4/7/20. A different kind of show than the regular crap they push on you on primetime network tv. Would love to see season 3 come to Netflix as an original series
Avatar Patricia Samon says:
My partner and I almost finished both seasons in one day, we loved it, please bring season 3
Avatar Pierre says:
Had I known happy existed before yesterday I would have been foaming at the mouth waiting for each episode. Thank you Netflix for allowing me to stream both seasons in 2 days. Bring on season 3! Don’t make us wait. Pick it up Netflix!
Avatar Timothy Sean Danaher says:
I loved both Seasons of Happy! And I watched them both on Netflix. I signed the petition and I hope they bring back a third season on Netflix
Avatar Mark Hermans says:
My wife and I just watched season one episode this morning… its 4 p.m. now and still watching. This show has to keep going. One of the best shows weve seen together in a long time.
Avatar Daniel says:
I have been telling all my friends about this masterpiece. Bring it back
Avatar Clay says:
Please do this. I want more!
Avatar Jordan Daniel Kristoff says:
I really hope this show gets picked up for season 3!
Avatar Mindy says:
Come on Netflix…. pick up season 3… best series I’ve watched in a loooong time
Avatar Yog Sototh says:
Yes! Let’s sing the Happy! song!

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